| Author |
Message |
KieranThompson (Unregistered Guest)
Unregistered guest
| | Posted on Monday, April 22, 2019 - 05:13 pm: |    |
Im trying to understand why everyone uses the Densglass Gold product. There are a million fiberglass gypsum boards, but this is the only board I see anywhere.
Does it perform better? Cheaper? What is the story here? |
Jerome J. Lazar, CCS, CSI
Senior Member
Username: lazarcitec
Post Number: 2006
Registered: 05-2003
| | Posted on Monday, April 22, 2019 - 05:22 pm: | |
Sometimes cheaper is not better. Maybe its trust! or perhaps you should read the warranty. I have had success with other GP Products, Denshield, DensArmor, perhaps it runs in the family. |
Jeffrey Wilson CSI CCS SCIP
Senior Member
Username: wilsonconsulting
Post Number: 281
Registered: 03-2006
| | Posted on Monday, April 22, 2019 - 05:32 pm: | |
I think this is explained by the first-to-market advantage: If I'm not mistaken, GP invented the category, and held a patent until a number of years ago, giving them market exclusivity. Since the patent expired and other companies began offering similar products, GP has retained some of its advantage thanks to habit and good marketing.
Others are gaining market share, though -- I see purple, green, and other boards in addition to the familiar gold.
Jeffrey Wilson CCS CSI SCIP
Wilson Consulting Inc
Ardmore PA |
Jerome J. Lazar, CCS, CSI
Senior Member
Username: lazarcitec
Post Number: 2007
Registered: 05-2003
| | Posted on Monday, April 22, 2019 - 05:48 pm: | |
Jeffrey is correct, additionally over the years Georgia Pacific has had some excellent Reps.
Jeffrey, color doesn't mean much anymore, look at Huber's Zip product, it has a green facing, from afar it looks like green board, hard to tell its actually OSB. |
Michael Chusid, RA FCSI CCS
Senior Member
Username: michael_chusid
Post Number: 480
Registered: 10-2003
| | Posted on Tuesday, April 23, 2019 - 01:10 pm: | |
Color can be essential to a brand identity. In intellectual property law, it is called "trade dress." You know instantly who makes pink insulation, and who makes earthmoving equipment painted a particular shade of yellow.
Michael Chusid, RA FCSI CCS 1-818-219-4937
www.chusid.com www.buildingproduct.guru |
Brian Payne
Senior Member
Username: brian_payne
Post Number: 177
Registered: 01-2014
| | Posted on Tuesday, April 23, 2019 - 01:19 pm: | |
Technically (and fully understanding hyperbole), there isn't a million versions of fiberglass faced gypsum board. Realistically, there are probably less than 6 manufacturers. How many are distributed in any geographic area? Probably 3.
Around my area, it's typically gold or purple...sometimes both on the same job! :/ |
David G. Axt, CCS, CSI ,SCIP
Senior Member
Username: david_axt
Post Number: 1770
Registered: 03-2002
| | Posted on Tuesday, April 23, 2019 - 03:49 pm: | |
USG started selling a fiberglass-faced exterior gypsum product soon after G-P invented DensGlass Gold. G-P sued USG for patent infringement. USG had to wait 20 or so years for G-P's patent to run out before resuming producing their competitive product.
David G. Axt, CCS, CSI, SCIP
Specifications Consultant
Axt Consulting LLC |
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